"There is only one way to achieve greatness. To do what you love." (Quote: Steve Jobs)
This moving quotation also reflects the attitude of Andreas Roßbach. His heart beats for marketing and related software solutions - and has been doing so since his early years. He was only 21 years old when he started his own business and founded ROSSBACH business solutions. Here he developed and sold e-commerce and CMS software solutions.
Parallel to his self-employment, he studied economics at the University of Hohenheim. In 2006 he started another software development in the area of One-to-One and supported customers like Daimler, Volkswagen and Honeywell.
Andreas Roßbach has been Co-Founder and Managing Director of novadex GmbH since 2008. With its marketing portal novabrand, novadex GmbH enables decentrally organised companies to successfully operate marketing beyond their borders by combining central brand management with local marketing and 1:1 marketing. The novabrand marketing portal allows to customise and personalise various cross-media marketing templates without specific know-how in an easily understandable way.
As managing director and co-founder of the company, he focuses on forward-looking technology. He knows how to identify customer needs, pick up on technical trends and offer novadex customers a suitable IT solution that fulfils their wishes and prepares them for the future.